Meet The Minnesotan Who Created This Hyper-Popular Snack

SECRET MINNESOTA HISTORY

Do you love potato chips? Do you love 'baked' potato chips? Did you know that a Minnesota Man created 'Baked Lays' potato chips? I didn't know it either! But it's true!

BAKED...NOT FRIED

If you visit FritoLay.com, you'll learn that Lay's Baked chips are NOT FRIED, which gives you that great taste, plus less fat than regular potato chips. They have 65% less fat than regular potato chips, (that's a lot!) They also have 50% less fat than regular cheese-flavored snacks and 50% less fat than regular tortilla chips. It's a delicious yet still naughty alternative when you want to cram your face full of chips.

Get our free mobile app

THE BAKE CHIP GENIUS

The genius behind the delicious Baked Lays potato chips is a man named Dr. Jeffrey Stamp. What's so great about that?

Dr. Stamp is a professor at The University of Minnesota! According to Linked In, he was the inventor, creator, and section manager of 'Baked Lays,' for PepsiCo's snack division Frito-Lay. According to the website, Dr. Stamp lives in Long Lake, Minnesota.

BIG AWARDS FOR AWESOME CHIPS

Baked Lays was named the top brand introduction in the 90's for the food sector by Ernst and Young, and achieved 230 million dollars in sales in its first year on the market! Way to go Dr. Stamp!

WHO IS DR. STAMP?

What else do we know about this genius of a man? Dr. Jeffrey Stamp is recognized as a 'master creative practitioner.' Dr. Stamp was the endowed chair of entrepreneurship and innovation at the University of North Dakota, ranked 13th in the 2008 review of the top twenty-five undergraduate programs in entrepreneurship by 'Entrepreneur Magazine'.

Dr. Stamp also was awarded the Excellence in Entrepreneurship Education Award from the Action Foundation in 2008.

I WANT TO KNOW MORE

I've reached out to Dr. Stamp to see if he might share more of his enlightening story on creating one of the most popular chips that we all know and love today. If I hear back from him, I'll be sure to share any information that he provides.

I just want to say, thank you, Dr. Stamp, for creating these baked chips if deliciousness. SKOL Dr. Stamp.

LOOK: Counties with the most bridges in dire need of repair in Minnesota

Stacker investigated which counties in Minnesota have the most bridges in dire need of repair using data from the Federal Highway Administration.

Gallery Credit: Stacker

Come Visit St. Augusta, Minnesota in Pictures

So Long! Minnesota's Ugliest Car Just Got Drove Off To Michigan

Alex Wayne recently bought a mash-up of a Minnesota vehicle. It's a Mini Cooper frame with a Chevy Express van skeleton on top. This vehicle definitely turns some heads as it goes by, but it was supposed to do that.

Gallery Credit: Image Credit: Alex Wayne via Facebook

Source: Meet The Minnesotan Who Created This Hyper-Popular Snack

Categories: Articles, From Around Central Minnesota, Minnesota, Newsletter